Habit Activ is a Miami based active leisure label. Our products are a mix of made to order, and one of a kind upcycled pieces.
The next iteration of our signature Best Friend Bra, the 13.1 BF BRA boasts fully adjustable criss-cross back straps that are minimal yet supportive. This sports bra was made to honor the women that aren't afraid to go the distance. Available in limited quantity
An average consumer throws away 70 pounds (31.75 kilograms) of clothing per year. Globally we produce 13 million tons of textile waste each year 95% of which could be reused or recycled. In addition to all this, the fashion industry is one of the most polluting industries in the world.
When brands go out of business they are often left with "overstock" goods. We rescue these, brand new goods from landfills and give them new life.
Looking for ways to support our eco system is an integral part of what drives.
We love teaming up with local charities doing good for our community.
10% of sales from BF 13.1 Bra to AWOM Girls Club- a program dedicated to uplifting school-aged girls of color.